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Playlisting? What's That? - The Business is Changing...Again. Mar 11, 2024

 

Alright, so I’ve been calling the music industry the “ever-changing business” for some time now. It’s not different than all the other industries out there. I know, but we are working in the art sector, and it's a little alarming when we are so dependent on massive...

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Spread The Word About the Canada Music Fund (CMF) Dec 20, 2023

The Liberal government made a promise to Canada’s music sector in the last federal election to increase the annual contribution to the Canada Music Fund to $50 million by 2024-2025.

That’s huge because the Canada Music Fund (CMF) is a key part of what funds FACTOR’s...

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New Funding Platform Announcement and More! Dec 11, 2023

It's with a heart full of joy that I'm happy to introduce you to the new Golden Path Music platform! The idea behind it is to facilitate access to funding for independent artists and organizations and offer Taylor-made services that will fill the gap of what's available out there. Let me...

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Music Marketing Doesn't Work? music industry insights Oct 26, 2023

 

I know…weird title for a marketing agency. Truth be told, I wasn’t sure about even posting this one as it seems a bit controversial to name a blog article this way. Then, I thought it might be a good title to catch your attention and pass a really important message. Let me be...

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